Italy is extremely baby-friendly culturally, but supply availability follows Italian hours.
Plan your trip →Diapers (pannolini): Pampers, Huggies available at every supermarket (Conad, Coop, Esselunga, Carrefour). Prices: €6–12 per pack. Formula (latte artificiale): pharmacies have the best selection (Aptamil, Mellin, Humana). Supermarkets carry basic options. Baby food (omogenizzati): excellent in Italy — Plasmon, Mellin, HiPP, all in supermarkets and pharmacies. Where to buy: supermarkets (best prices, widest selection), pharmacies (specialist items, open on rotating schedules at night/weekends), Prenatal (Italian baby megastore, in major cities and shopping malls). Late-night emergencies: farmacia di turno (24h duty pharmacy) stocks diapers, formula, basic baby medicine.